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Do you want the BW x Zahra story too?

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My BW experience. This is very very close to my heart because this was my very first experience working with a fashion designer and I can’t tell you how proud I was when I found out the BW, the brand is Peshawar based.

Well, Today’s blog feature is a really special one. (As I said before) It’s about a sneak peek of designs by this amazing designer I know. I am talking about Bilquees Wardrobe and her new Luxury Collection 2019. I have partnered up with BW and created two looks for you guys. All her designs are a culmination of unique handwork. Classy, traditional vibe runs through all BWs silhouettes and each piece has a beautiful story. I completely fell in love with each and every outfit and since wedding season is at its peak, And also, the moment I laid my eyes on their graceful outfits with modern day sensibilities I instantly connected with them, and couldn’t resist styling them. I selected my favorite outfits from her collection and thought of showing you guys. I hope you guys like the looks I have created.


I have paired traditional Gold tissue shirt material with handcrafted Swarovski & pearls work details and with Farshi gharara. Indulge in BWs exquisite new design with antique ivory Swarovski & pearls embellishment beautifully patterned on gold tissue shirt. Completed the look with some really beautiful jewelry pieces and oh how this nath (nose ring) has added more regalness. Absolutely loved how the whole look turned out!






In the look 2, I picked up BWs timeless classic maroon silk dress with handcrafted zardozi intricate work details paired with golds jamawar gharara. This state-of-the-art silhouette was simply an expression of her love story. Have a look.




I must mention that  I am totally mesmerized by BWs collection as it has traits which can produce an adrenaline rush. And more importantly, I am just not seeming to get enough of the fierce details of each and every outfit, what about you? And, BWs craftsmanship, finishing and detailing are all spot on, which is why modern brides or wedding goers could easily achieve festive dressing goals. And not only this but, if subtle opulence is what you have in mind, then their outfits will surely serve the purpose.

ALSO, sharing some more outfits that I loved from the collection below.







At the end of the shoot, I sat with the designer Bilquees Fatima who isn’t just a hardworking boss babe but also a beautiful human inside out and asked a few questions that you would also love to know!

  • Tell us a little about BW and how you started it and your background?

Ans: I always had a flare for designing clothes & I started off with exhibiting my work in Pakistan and abroad. After a great response, I decided to pursue it as a career and that’s when BW came to life.

  • What is your fav part of being a fashion designer?

Ans: Putting my creativity to use & making my client feel extra special when they are wearing what they love.

  • How do you stay up to date regarding fashion?

Ans: I believe Fashion is an ongoing thing especially with changing trends. Traveling to different places and meeting people makes my job easier, as I get inspired by any form of fashion that clicks me in a way.

  • What are the challenges you faced while stepping into the fashion industry?

Ans: As a fresh designer, competing with the market is a huge challenge for me as Pakistan is booming with amazing designers and mature fashion industry. Keeping up with the trends in fashion and making my way through the market was quite a challenge.

  •  What was the biggest rookie mistake you made when you were just starting out?

Ans: Making mistakes is part of the process but I don’t take it as a setback, instead I make them my strength.

  •  How is working in a fashion different in Peshawar than other cities like Karachi – Lahore?

Ans: There is a wider range of opportunities in Karachi & Lahore as compare to Peshawar because of the established fashion industry. Peshawar is new in the game and I hope to bring the same zest and sense of competition in Peshawar too.


Designer: BW – Bilquees Wardrobe

Jewelry: NJDesignerJewelry 

Photography/Videography:  Lightshire Studio & Zarak Khan Durrani Photography


I HOPE YOU GUYS LOVED THE POST AS MUCH AS I LOVED WORKING ON IT! <3 Don’t forget to show some love fam! 🙂




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  • Jahanzeb Kadir
    March 10, 2019

    Ok fan man confession
    When I first moved to Peshawar in 2013, I was looking for local bloggers for a campaign…..
    My friends gave me a link to your blog

    While the campaign never panned out and I never contacted you I knew you were onto something HUGE

    My 6th Sense never lies
    Look at you after all these years (0=
    Brands and artsy and blingy and stuff

    You rock kiddo

    • Zahra Azam
      March 10, 2019

      THANK YOU SO MUCH! :’)

  • Misha
    March 10, 2019

    So beautiful, carried it so elegantly

  • Shumaila zaman
    March 10, 2019

    U r on fire zahra 😍🤩

  • Shoaib
    March 10, 2019

    Decent n stylish…..very nicely done

  • Almas
    March 11, 2019

    Pretty lady as always